Ayush Lahoti
Back to Automations
CRM AutomationDeal IntelligenceOpenAI

Deal Copilot & Sales Memory

An AI-powered CRM companion that tracks chronological deal interactions, automatically scores 'Deal Temperature', and dictates exact next steps based on your sales SOPs.

Impact Summary

The Problem

Enterprise sales cycles are long and complex. Reps lose track of what was said 3 weeks ago, fail to identify hidden stakeholders, and often miss critical security blockers until it's too late.

This automation acts as a persistent 'Sales Memory'. It ingests every deal interaction, compares it against previous states, and uses an LLM to automatically score deal momentum. It then cross-references your internal Sales SOPs to generate concrete, prioritized next steps for the rep.

±40 pts

Dynamic temp scoring

100%

SOP compliance

How the workflow runs end to end

From raw data to booked meetings in 4 autonomous steps

1

Context Aggregation

Reads three Google Sheets simultaneously: the raw chronological interaction logs, the internal Sales SOP rules, and the previous 'Deal Memory' state.

2

Deal Grouping & Sorting

A JavaScript node filters and groups all interactions by Deal ID, compiling a complete, chronological transcript of every touchpoint for the AI to analyze.

3

AI Temperature Scoring

OpenAI analyzes the transcripts to calculate a dynamic 'Deal Temperature' (0-100), extracting specific stakeholder sentiments and identifying hidden blockers.

4

Memory Update & Next Steps

Generates concrete, SOP-backed next actions (with owners and deadlines) and writes the updated state back to the Deal Memory tracker.

Before vs After

MANUAL

The Old Way

  • Reps forgetting past call details
  • Subjective, gut-feeling pipeline forecasting
  • Sales SOPs living in unused PDFs
  • Missed follow-ups on critical blockers
AUTOMATED

The Automated Way

  • Persistent chronological deal memory
  • Mathematical momentum scoring (Cold/Warm/Hot)
  • SOPs automatically enforced via LLM prompts
  • Actionable, prioritized next steps generated

Under the
hood

Built with modern, scalable low-code tools and enterprise-grade APIs to ensure reliability and speed.

n8n (Workflow Engine)GPT-4.1-miniLangChain Structured OutputGoogle Sheets (CRM)
Interactions + SOPs
AI Memory & Scoring
Updated Deal Tracker